That didn’t take long.
Today, the jury in the sexual orientation change case in NJ said Jews Offering New Alternatives to Healing (JONAH) was guilty of consumer fraud by claiming sexual orientation can be changed.
According the report, the jury found that JONAH founders Arthur Goldberg and Elaine Berk and life coach Alan Downing:
…engaged in unconscionable commercial practices” and misrepresented their services.
This is a big deal and should have a chilling effect on such services elsewhere. Hopefully, fewer therapists will engage in such practices and instead work with clients in conflict over sexual attractions to explore realistic options.
JONAH will have to refund fees collected.